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Sensely

Medical AI with the compassion of a clinician's bedside manner. 

Meet your virtual nurse, Molly.

The Challenge

The artificial intelligence space is a groundbreaking one, and having the honor to develop a voice, style, and personality for a newly emerging technology meant understanding a multi-faceted industry. We needed to create an identity that was personable, easy-to-relate to, and engaging for the patient, an older demographic under chronic care management. Simultaneously, we needed a style that would speak to innovation for a notoriously conservative healthcare industry with massive amounts of venture capital. 

The Solution

My partnership for Sensely included overseeing and creating all manners of design, a very small amount of which is shown here. The result was a bright and intelligent brand experience, one that made patients feel heard and safe and understood. Conversely, we managed to create a striking experience for the innovators in the AI space to be awed by.

The strategies and designs we created landed $8M in funding and partnerships with Kaiser Permanente, NHS, Novartis, UCSF, and more.

CLIENT

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PRESS 

TechCrunch

Crunchbase

American Heart Association Award Winner - 2014 AHA HealthTech Award

 
Brand Guidelines for Sensely

Brand Guidelines for Sensely

Brand Guidelines for Sensely

Brand Guidelines for Sensely

Business card design with app download for Sensely

Business card design with app download for Sensely

Brochure design for Sensely

Brochure design for Sensely

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Video still for Sensely

Video still for Sensely

Video production and direction.